EdTech Society UX Audit

A comprehensive analysis of user experience and performance optimization

Overview

EdTechSociety approached us to conduct a comprehensive audit of their educational platform, focusing on user experience and performance optimization. This case study details our findings and recommendations.

 

Scope of Audit

The UX audit analyzed the visual aspects of the EdTech Society website, focusing on:

  • Color schemes and typography
  • Layout and spacing
  • Overall aesthetic appeal
  • This analysis aims to enhance user experience. Technical or heuristic evaluations were not included.

 

 

Key Findings

  • Inconsistent Design: Mismatched colors, layouts, and typography create a fragmented user experience.
  • Cluttered Navigation: Overlapping menus and unclear pathways confuse users.
  • Weak CTAs & Information Hierarchy: Calls-to-action lack impact, and content organization needs improvement.

 

Highlighted Recommendations

  • Header Optimization: Resize logo, streamline CTAs, and simplify navigation.
  • Visual Enhancements: Use cohesive color palettes, consistent spacing, and structured grids.
  • Content Organization: Introduce icons, animations, and a more interactive layout to engage users.

 

Additional Suggestions

  • Implement SEO optimization, user login features, and analytics tools.
  • Enhance loading speeds and redesign branding for consistency.

 

For a detailed analysis and page-specific recommendations, Download the Full PDF.

Have a look at the revised design according to the audit we prepared.

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